Students in Grade 9 have been exploring the marketing segment of the IGCSE Business Studies curriculum. Their journey began with conducting market-oriented research on a product they created. Each student was required to design a survey and collect 20 responses from peers and teachers about their innovative, "crazy and wild" product. Although the product was already conceptualised, the exercise provided practical insights into product development stages, the first of the 4 Ps of marketing. To deepen their academic understanding of these stages, students collaborated extensively, starting from generating ideas to selecting the best ones for further development and market research. The accompanying photo captures these budding entrepreneurs actively engaged in trying to sell their products at the highest price.

九年级的学生一直在探索IGCSE商业研究课程中的市场营销部分。他们的旅程始于对他们创造的产品进行市场导向的研究。每位学生都需要设计一份调查问卷，并从同学和老师那里收集20个关于他们创新的“疯狂和奇特”产品的反馈。尽管产品已经有了概念，但此练习提供了对产品开发阶段的实际见解，这是市场营销4P理论中产品、价格、地点和促销中的第一环。为了加深对这些阶段的学术理解，学生们广泛合作，从生成想法到选择最佳创意进行进一步开发和市场研究。以下照片记录了这些初露头角的企业家们积极参与，试图以最高价格销售他们产品的瞬间。

The Grade 10 class, a notably swift group, has impressively completed the entire IGCSE Business Studies course in just eight months. Currently, they are diligently honing their exam techniques, aiming for optimal performance in their upcoming tests. Having just concluded their midterm internal exams, the results look promising, and they are well on track to surpass expectations. Their dedication is likely to yield excellent outcomes.

十年级的班级是一个特别高效的团队，令人印象深刻的是他们在短短八个月内完成了整个IGCSE商业研究课程。目前，他们正在勤奋地磨练他们的考试技巧，以期在即将到来的考试中取得最佳成绩。在刚刚结束的期中考试中，他们取得了可喜的成绩，有望超越预期。

Grade 12 students are intently preparing for their impending exams, a crucial time that demands exceptional writing skills in Business Studies. The exam format, which includes questions worth up to 20 marks, will require students to write thousands of words, not only during the exams but also in practice sessions in class.  We eagerly anticipate their exam results, confident that their hard work will translate into outstanding grades.

十二年级的学生正在为即将到来的考试做着紧张的准备，这对于备考学生来说是一个很关键的时期，他们需要着重打磨自己的写作能力。考试形式包含高达20分的试题，这要求学生具备高超的写作能力，掌握海量词汇，以完成平时和考试中该项任务。我们期待他们“艰难困苦，玉汝于成”，最终取得佳绩。

Recently, many students had the opportunity to attend a university fair, sparking considerable interest in their future academic and career paths. Recognising both the excitement and pressure of such decisions, we aim to support our students in making the most informed choices possible. Reflecting the growing interest in business studies, we are excited to announce that starting next academic year, we will offer the BTEC Business course for Grades 9, 10, and 11. This course is designed to provide a more practical approach to business education, focusing on real-life practices and vocational skills. Students will benefit from hands-on learning experiences, flexible assessments, and a curriculum tailored to individual needs, preparing them for future careers in the business world.

最近，许多学生参加了大学展览会，这激发了他们对未来学术和职业道路的极大兴趣。我们希望提供给学生多重道路的选择，尽量扩展其未来学习和就业的可能性，帮助学生做出最正确、明智的决定。为了满足同学们对商业研究学科日益增长的兴趣，我们很高兴地宣布，从下个学年开始，我们将为9、10和11年级学生提供BTEC商业课程。该课程旨在提供更实际的商业教育方法，专注于现实生活中的实践和职业技能。学生将从体验式学习、灵活的评估和为个别需求量身定制的课程中受益，为他们未来在商界就业做好准备。